Training Topics

Each week, you will walk away from our class with real life marketing strategies that you can put into place for your business the moment you walk out the door.

Session 1: A Primer to Social Media Strategy
Session 2: Connecting Facebook Fan Pages
Session 3: Building your web presence with Twitter
Session 4: Solving business tasks with LinkedIn
Session 5: Drive traffic (and communication) with Blogging
Session 6: Social Bookmarking and InSide919
Session 7: Be seen (and heard) with online video and podcasting
Session 8: Developing your social media marketing strategy
Session 9: Monitoring and measuring your progress
Session 10: Developing your system: make social media work for you.

Click here to download our full syllabus.

Additional areas of exploration include: Facebook (business and personal profiles), Twitter, LinkedIn, InSide919, YouTube, Blogging, Flickr, tracking success using Analytics, reputation management, productivity tools, time management, monitoring, personal branding, integration with a marketing program, using local directories, SlideShare, podcasting, BrightKite, understanding news aggregators and RSS Feeds.

Support you'll receive:

25 hours of classroom training tailored to your goals
2 hours of individual coaching on your own time (one hour from each instructor - a $300 value)
Signed, printed copy of Martin Brossman's Guide to Social Media (a $15 value)
Unlimited access to step-by-step instructional videos guiding you through key areas
Worksheets and homework for appropriate classes

Session Dates

February
15, 22

March
1, 8, 15, 22, 29

April
5, 12, 19